Ear Spy has been doing fantastically well.  Every day for the first month, the amount of daily installs was growing exponentially.  Eventually, we were getting over 1,000 installs a day for the free app.

Google Play has some really good statistics pages with charts and graphs about how well your app is doing, where it’s being downloaded, which types of phone are they using, etc.  But there is no way (that I can see) to tell how people are finding your app.  So, I couldn’t tell how they were finding it—but more and more people were downloading it every day.

After 30 days, the app was no longer considered “new” and dropped from the “Top New Free” apps list.  Then the daily downloads went from 1000+ to about 350 a day.

Still, I’m pleased with this number.  I couldn’t believe it when I found out 300 people a day were installing it almost a month ago.  But I kind of got used to the 1000 installs.

This is a learning experience.  So, the lesson I learned here is . . . make the most of the first 30 days!  Don’t be complacent.  Push the pro versions and try to convert as many free users to paying users in that first month.

Other interesting things from the stats:

1.  USA is the biggest downloader of the app (over 50% every day).  Egypt is always second and India is always third.

2.  There are a small amount of crashes compared to the amount of downloads (Google will give you a crash report).  But those few people who it crashes on are more likely to give you a one star rating.  I would too.

3.  Some phones have problems, but there are hundreds (if not thousands) to test.  So, we try to make it as flexible as possible and remove the phones we know are crashing.

4.  Some people will give you a one star rating even if the phone works most of the time.  One person says “It works on one phone, but not the other” and gave me a one star.  I would think I’d get at least a three.  But I would be annoyed too.

5 .  Only a tiny amount of people leave ratings.  Ear Spy has 76 ratings but has been installed by 17,656 people.

Well, we are implementing some very cool new features for Ear Spy Pro very soon.  We also released Ear Assist, which is a less-creepy version of Ear Spy to assist people who just want to hear better.

This iPhone version is days away.  It will be interesting to see how that compares.

Still having a blast with this.

For the past few months, so much has been going.  “I should write about this on the blog,” I constantly seem to be saying to myself.  But, my early (pre-contract) hours are full.  There is only so much you can do between 4:30 and 6:30.

Probably the biggest new thing I’ve gotten into is App development. I’ve been very interested in it for a long time now, but finding the time to work on stuff has been difficult.  So, I hired some developers.

I had a strange idea for an Android app.  I sit is offices all the time—with headphones on if they don’t have a problem with it—and people are always murmuring to each other in gossipy ways.  If only, I thought, I could amplify my laptop mic straight into my headphones—maybe I could hear them better.  Sad, yes. 

So, I had an app idea to create a phone app that would allow you to look like you are listening to music, but you are listening to the world around you.  If you had an equalizer, maybe you could fine-tune it better.  Creepy?  Very.  But I would use it.  I sat on this idea for months—occasionally writing some code for it.

In a lunchtime conversation with some friends, I mentioned the idea.  My friend Matt, who runs a site called Budding Marketer, encouraged me on and came up with a cool name: “Ear Spy”.  I drew up a spec, designed a logo, and hired a very talented developer.

We released the app to the Google Market two weeks ago.  It has been installed 3,086 times so far.  It is currently ranked #12 in Top New Free apps in the Communication category.

We released two versions—a free version and a pro version.  The pro version is ad-free and gives you the ability to record to MP3.  Yesterday, released it with support for Chinese Mandarin and Hindi.

My goal is to experiment.  I change the price of pro and see how that reacts.  I write some stuff on Twitter, and see if that has an affect.  I watch the Google Market each day to see the numbers get updated.  An iPhone version is in development.  I will see how that performs and how different that is.

The biggest problem with Android has been the multiple devices.  It pains me to see that someone has had trouble with it or a crash on some device I never heard of.  I’m taking the one star ratings too personal too.  However, we’ve got quite a few 5 stars.

Anyway.  I’ve got 4 dedicated developers working on the next apps, so things are busy.  It’s very exciting, but very fun.  We should be up to 10,000 installs in a few weeks.  It is making money, but a very small amount.

Here is the link to the Ear Spy on the Google Play store: https://play.google.com/store/apps/details?id=com.microphone.earspy